Welcome to the collective journey to transform the greatest challenges in human history into opportunities for humanity to survive and thrive! With the clock ticking, our economic system design needs to change drastically to enable a Regenerative & Distributive Economy to come to life through the sustainable regeneration and just distribution of vital resources.

The sustainability ideation of the brilliant Brundtland Report from 1987 gave us the vision of intergenerational equity upon which to act. More than three decades later, we’re falling fatally short of fulfilling what was envisaged, as evidenced by the Great Acceleration hockey stick graphs and our ever growing Ecological Footprints (consuming 1.7 planets worth of resources annually). We simply can’t continue like this. To repeat our motto at the outset: There is no sustainable business in an unsustainable world. But how can we “bend the curve” towards the ultimate ends – human wellbeing and living within the means of the only planet we have in a balanced way?

r3.0 started in 2012 to tackle the challenges that were going unmet. Our aspiration is to create “irresistible” solutions through a pre-competitive and market-making approach that helps to overcome plateauing ambitions and allow for a synchronized and synergized way to collectively “get the job done.”

The Transformation Journey Program is the result of 8 years of work, translating the outcomes of the 9 r3.0 Blueprints on Reporting, Accounting, Data, and New Business Models, Transformation,  Sustainable Finance, Value Cycles, Educational Transformation and Funding Governance for Systemic Transformation into a step-by-step process for all organisations of all sizes and constituencies on how to become thriveable and creating system value.

The evidence is clear that society faces a seemingly insurmountable task: rapidly transform our economic system to operate within the earth’s carrying capacity while justly distributing resources to meet all of humanity’s core needs. The inherent interdependence of transformation creates challenges: macro-system changes in the economy, society, and the environment both trigger – and are triggered by – changes at narrower scales, such as shifts in meso-level industry ecosystems and micro-level business model innovation. Surmounting such challenges requires coordinated strategizing. Invoking Interface Founder Ray Anderson’s metaphor of ‘Climbing Mount Sustainability,’ we at r3.0 have revised the Transformation Journey Program (TJP) – a framework for spurring transformation through a multi-stage workshop series, now in its 2^nd generation.

The r3.0 Transformation Journey Program is to our knowledge the broadest program to choose from. It is offered once or twice a year by r3.0 directly and can cater up to 15 participants. It is offered as an international program, but can also cater a certain industry or region (a bit based on where we see demand). If there is more interest r3.0 and its partners may run more programs. Over time r3.0 Transformation Journey Programs may also be offered by r3.0 Advocation Partners who have gone through a qualification program with r3.0 and are allowed to offer these programs for their clients or regions they live in, always in close coordination with r3.0, that will offer the most updated and customised curriculum and does quality control.

Transformation Journey Programs will be announced on this website and in r3.0 newsletters and social media, or by r3.0 Advocation Partners if they wish to do so. Past Transformation Journey Programs are listed at the bottom of the page.

r3.0 is giving out certificates of participation after each succesfully finished Transformation Journey Program. ’Success’ is to a broad range dependent on what the participants aims to achieve for, so the certificate is a proof of completion only. There are self-set targets for the participants that they aim to achieve during the Transformation Journey Program. These are discussed at the beginning of the program and will echo throughout the journey.